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MOJO HELP HALFORDS GET UP TO SPEED
MARCH 2010

Following the takeover of major client Nationwide Autocentre by Halfords, MOJO have been asked to help rebrand three Autocentres that will pilot the new look. The three garages, all in Derby, will feature point of sale graphics produced by MOJO, in accordance with new identity guidelines by London agency Fraser-Harrison. MOJO have designed posters, leaflets and a newspaper wrap to help launch the new flagship centres. The success of the new brand will be appraised based on customer response, and will then be developed and rolled out across the 220 Autocentres around the UK. MOJO are delighted be onboard as one their largest client enters this new phase of growth.


NEW AURORA WEBSITE SHINING ON THE HORIZON
MARCH 2010

Birmingham exhibition designers and large-format printers, Aurora, have commissioned MOJO to design a new website and to handle their marketing needs for the next year. This month MOJO began overseeing a rebrand, beginning with a simple, portfolio-based new website featuring photography by MOJO collaborators SM2. The site is scheduled to be up and running by July, when it will be launched along with a new MOJO 'Big and Brilliant' campaign.


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