Graphics, Display and Exhibition Specialists, Aurora could be in for a great 2011, thanks to e-marketing concepts produced by MOJO. Monthly e-shots promoting the various services of the Birmingham-based business have been written and designed by MOJO. The most successful e-shot so far has been last months Christmas one, in which readers could enter a competition to win an iPod. The competition was the idea of Aurora's Richard Boughton, who wanted to find a way to get viewers to visit all the sections of the Aurora website, which was redesigned last year by MOJO. The eshot featured 3 Christmas characters, illustrated by MOJO which had been hidden within Aurora's extensive online portfolio. The take-up of the competition was much greater than anticipated and has led Aurora to a number of new opportunities.
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